Why Do Most Expert Books Fail? 

“Why are my books not selling?” 

Many entrepreneurs come to me with this concern. They have spent time and effort into putting together this book yet they’ve sold none of it and their businesses’ scales have not increased. They feel that it was a waste of time, waste of effort, and a waste of space. This is really frustrating feeling. 

Why does this happen to entrepreneurs? It happens because they’re writing the wrong book. Entrepreneurs and CEOs all want to scale their business and are looking to do that with a book that can showcase their expertise. 

They want to show that they are experts yet they refuse to hire an actual expert to help them write a book. Recently I was speaking with a very talented businessman. After out talk he just decided to do things by himself. This DIY process is one that typically leads you to write the wrong book and, ultimately, neither helps you sell your books nor scale your business. One of the best things that you can do is hire an expert. 

Experts can help you write the right book that could showcase your expertise, engage your audience, start conversations, and ultimately scales your business. 

Anyone who has read my expert book and has gotten on a call with me and my team have signed up for one of our programs. Wouldn’t you like to be able to say that you have gotten a 100% success rate with your book as a part of your funnel to grow your client base? That is powerful, that is your book doing the work for you. 

I’d love to speak with you about your area of expertise and how we can help you get that out on the page in a way that sells your books and scales your business. Put yourself into my calendar if you’re serious about really wanting to scale your business through a book.